Website Development for Waive My Plan

We created design and tested conversion rate

Waive your plan. For whatever triple package you choose, we give you a rebate up to 100 dollars. With this idea, we try to give more for less money and open an opportunity for communities in which normally a discount does not apply. At the same time, we open the market for everyone that want to sell cable services by referreing friends and family. And all of that comes with free support. We have more than 15 years of selling cable packages all over US. And we want to bring this experience to others, to help people get what they want: the best channels, the fastest Internet, International calling, and security with home automation. And all of this of course will be as free as possible!!

Website: http://waivemyplan.com/

Purposes

  • Development site for Planning services
  • The output of search queries in the top 10 of Google
  • An increase in site traffic from search engines and contextual advertising
  • Increase services sales
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The first milestone was the construction of the site structure, taking into account the semantic core and analysis of competitors’ sites. The terms of reference for filling into account all the necessary parameters of usability.

  • Attendance per month 55 128 people
  • Attendance growth is 1 624%
  • Number of requests is 1 950
  • Increase in the number of requests 2 100%
  • Search phrases in the top-10 is 97%
For the website has been developed convenient logical structure for a positive interaction with potential customers and to cover the greatest number of search phrases.
It was conducted A / B testing to select the optimal tariff plans and to find most conversional forms of  orders.
Due to the positive experience with search traffic, it was decided to launch an advertising campaign on Facebook