Website Development for Daisy's Cleaning

We created design and tested conversion rate

J&J Flooring and Baths established in Boston since 2004 specialized in ceramic and natural stone installation (floor and wall). Our team of installers are trained and paid to carefully perform the work with quality inside out the properties of our customers. We provide 100% satisfaction to our customers with the quality and cost of the services we provide. We have won Angie’s List award for one of the best ceramic installation companies in the Greater Boston Area for the years of 2007, 2008, 2010, 2011, 2012, 2013, 2014 and 2015.

Our main goal is to serve and give our best to our customers. We believe that together we can make your dreams come true for a very accessible and competitive price in the current market. We have hundreds of photographs and excellent references from our customers upon request. We can also assist in the installation design without an extra charge. Our goal is to work with excellence, to serve you forever.



  • Development site for Daisy’s Cleaning
  • The output of search queries in the top 10 of Google
  • An increase in site traffic from search engines and contextual advertising
  • Increase services sales

The first milestone was the construction of the site structure, taking into account the semantic core and analysis of competitors’ sites. The terms of reference for filling into account all the necessary parameters of usability.

  • Attendance per month 16 341 people
  • Attendance growth is 1 624%
  • Number of requests is 1 950
  • Increase in the number of requests 2 100%
  • Search phrases in the top-10 is 88%
For the website has been developed convenient logical structure for a positive interaction with potential customers and to cover the greatest number of search phrases.
It was conducted A / B testing to select the optimal tariff plans and to find most conversional forms of  orders.
Due to the positive experience with search traffic, it was decided to launch an advertising campaign on Facebook