Website Development for Cesar Pro Sound

We created design and tested conversion rate

Cesar’s Pro Sound Inc. is a professional source for quality concert sound and lighting in the New England area. With over 15 years in the Boston Area, Cesar’s Pro Sound Inc. can provide the equipment and experienced personnel for your next event. We are the number one choice for Boston, when it comes to providing professional sound services for festival, concert, and corporate events.



  • Development site for Cesar Pro Sound

  • The output of search queries in the top 10 of Google
  • An increase in site traffic from search engines and contextual advertising
  • Increase services sales

The first milestone was the construction of the site structure, taking into account the semantic core and analysis of competitors’ sites. The terms of reference for filling into account all the necessary parameters of usability.

  • Attendance per month 16 341 people
  • Attendance growth is 1 624%
  • Number of requests is 1 950
  • Increase in the number of requests 2 100%
  • Search phrases in the top-10 is 88%
For the website has been developed convenient logical structure for a positive interaction with potential customers and to cover the greatest number of search phrases.
It was conducted A / B testing to select the optimal tariff plans and to find most conversional forms of  orders.
Due to the positive experience with search traffic, it was decided to launch an advertising campaign on Facebook