Website Development for BWS Welding

We created design and tested conversion rate

BWS Welding

BWS Welding and Fabrication is a family owned and operated steel fabrication and welding company. Our commitment is to provide quality services to the power industry with the highest focus on safety, quality, effectiveness, and affordability. We are a reliable and trustworthy company that takes extreme measures to complete the job for our clients.

BWS Welding and Fabrication does whatever it takes to get the job done correctly. We’ll work in any conditions or elements to ensure your project is completed perfectly the first time.

Website: http://www.bwsweldingfabrication.com

Purposes

  • Web development for BWS Welding
  • The output of search queries in the top 10 of Google
  • An increase in site traffic from search engines and contextual advertising
  • Increase services sales
bws-mob

The first milestone was the construction of the site structure, taking into account the semantic core and analysis of competitors’ sites. The terms of reference for filling into account all the necessary parameters of usability.

  • Attendance per month 18 387 people
  • Attendance growth is 1 624%
  • Number of requests is 1 950
  • Increase in the number of requests 2 100%
  • Search phrases in the top-10 is 96%
For the website has been developed convenient logical structure for a positive interaction with potential customers and to cover the greatest number of search phrases.
It was conducted A / B testing to select the optimal tariff plans and to find most conversional forms of  orders.
Due to the positive experience with search traffic, it was decided to launch an advertising campaign on Facebook